If you are thinking why on earth you need to integrate your CRM application with other business endpoints, then read on: Single Source of TruthĬustomer data is originated and modified from several applications, an eCommerce website, ERP, or even a PDT device in retail stores, to name a few. In short, CRM Integration means connecting your CRM application with eCommerce platforms and all systems that your businesses leverage on a daily basis, to keep every data point connected with your CRM software. Having said what CRM is and defining its importance to any business, we are going to get into what CRM Integration means and why you should focus on it. What is CRM integration and Why do you need one? Oracle Sales Cloud integrates with business applications such as:
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Though the software does not come with a free version/trial, it is available in many suites, from professional to premium, offering a wide range of features and benefits. Oracle Sales Cloud is a cloud-hosted CRM solution that spearheads customer information management, sales automation, partner data management for small businesses as well as enterprises. The application also effortlessly integrates with several other leading software and platforms: The CRM solution comes up with a wide mix of plans, ranging from starter to enterprise, and it is also available for free, so you can try out that as well. It provides you the cushion of lead tracking, follow-ups and nurturing, all from one place. Hubspot CRMĪs one of the leading CRM applications, Hubspot CRM offers a scalable CRM solution not only suited for enterprises, but also for small to medium businesses that don’t have much experience using CRM. Netsuite seamlessly integrates with:Īnd many other business software and applications. Netsuite CRM is a cloud-hosted CRM application that provides sales forecasting, customer service management, marketing automation, partner relationship management and integrated eCommerce capabilities for companies ranging from small businesses to enterprises. If interested, check out their plans and pricing here. The solution is available as an app for all mobile platforms, and it integrates effortlessly with:Īnd many other Microsoft products. Microsoft Dynamics 365 is a Cloud-based CRM application that specializes in providing sales, service, marketing, finance, and operations services, thereby spearheading customer relationships.
Salesforce integrates with an array of apps such as:
Available both on-premise and on Cloud, Salesforce CRM comes with an array of products and plans for sales, service, marketing, commerce, analytics, and much more. Serving around 150,000 businesses, Salesforce is a scalable CRM solution based on business type, role, need and works across a wide array of industries. Salesforce is a leading CRM software that helps you to track all customer information and interactions in terms of sales information, leads and partner management, and Marketing Automation. Now before peeping into the details of CRM Integration, let’s take a quick look at the top CRM software prevalent in the marketplace. Using a CRM software, you will be able to find out how the customer entered your business, their tour from a cold lead to a warm prospect till becoming a repeat business and, ultimately, your product/service evangelist. This can include tracking, managing and organizing every customer journey in your organization’s sales funnel. What is CRM?Ĭustomer Relationship Management (CRM) is an application that encompasses all the activities related to an organization’s customer base. But what exactly is a CRM application? And what is the necessity of a CRM Integration? We will be delving into the answers to these questions in this blog. That’s exactly why a CRM application is imperative for your business. Any lag in customer relationship management could spell disaster for a business, ultimately leading to poor conversions and revenue. Any business, be it B2B or B2C, interacts with an innumerable number of customers each day, and it is one of the primary reasons for the business to sustain and thrive.
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